Compass Group used interactivity to enable the successful delivery of its global leadership development programme. Delegates used Crystal Interactive to actively engage with and apply thought-leading management concepts, to share experiences with each other and, via an interactive Q&A panel, to have unique access to the Global Leadership Team....
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Institute of Direct Marketing, Annual Symposium The findings from their interactive sessions, during their annual symposium, has helped the Institute of Direct Marketing shape future educational and training programmes as well as generate substantial press coverage. Discover how the Institute of Direct Marketing used a multi tiered keypad voting system to capture immediate feedback from the delegates and how the information gleaned proactively contributed to future business decisions.....
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ABC Pharma needed to facilitate a two way interactive event that would allow them to collect and analyse feedback from their sales and marketing teams on their new brand plans. In order to support the new brand plans it was important for the company to get buy in, feedback and support from the sales and marketing teams. The team at Crystal worked alongside the client to determine the format and how to factor in interactivity in order to achieve their objectives.
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London Underground used interactivity to communicate and engage with over 9,000 employees. Employees posed over 3,600 questions to London Underground’s senior leadership team during their Q&A session. All questions were answered immediately in the event or as part of the post event communication.….
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By incorporating an interactive approach to their annual leadership forum Old Mutual generated significant ideas and a consensus on the core brand values of the organisation and future operational procedures between different business functions and sub brands…
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Bromsgrove District Housing Trust (BDHT) decided to run their annual employee survey at their annual conference. They achieved a 93% response rate and, because the survey was live and processed through Crystal’s keypads, the management could provide instant feedback in the afternoon of the conference. Employee satisfaction was not only enhanced but they also felt that the management had taken on board their concerns and acted on them…
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The controversial press surrounding a leading fast food chain meant their franchisees were facing difficult and challenging times. At one of their scheduled meetings, Crystal was used to help them facilitate a session where franchisees could raise concerns but more importantly share with other franchisees ideas and ways to maintain sales within their outlets. .
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Simply Communicate used interactivity to facilitate the exchange of ideas and issues surrounding the topic social networking and employee engagement (discussing the rise of new technologies such as blogging and internet forums). 40 of the UK’s top internal communications specialists used the event to establish practical and useful guidelines to managing this growing internal issue.
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Sony used interactivity to share best practice and agree a consensus approach to brand positioning and maintaining a competitive advantage. By using Crystal, the event sponsor saved over 3 weeks on their event planning time and was able to provide Sony with instant results and feedback.
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2 years in planning, 80 market intelligence and insight employees from 5 disparate business divisions all to deliver in one working day workable solutions to a set of business objectives to support the future competitive positioning for Sony. Discover how Crystal worked alongside Sony to plan a fully integrated interactive event designed to achieve specific and measurable business objectives.
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